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lottery.jpg
Client
NC Lottery

Project
video, print, social, digital, radio, experiential

What’s just as fun as playing the lottery? Making advertising for it. The North Carolina Education Lottery releases a new game each month so there’s no shortage of opportunities to make creative dreams come true.

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Each new game had a fully-themed 360 campaign. Whether humorous or extravagant, the collective work catapulted the country’s youngest lottery to become its fastest growing. Lucky? Nope. Just a lot of hard work.

Lottery_Lucky For Life
Play Video
Lottery_Supreme Life
Play Video
Lottery_Carolina Black
Play Video
Lottery_BackScratch
Play Video
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